How did you attract/address your audience?

Here I have annotated pictures of my front cover and the cover of 'Acoustic magazine.'

http://www.flickr.com/photos/48335940@N08/4478906632/
Here I have annotated pictures of my contents page and one from 'NME'
http://www.flickr.com/photos/48335940@N08/4545409791/
Here I have annotated pictures from my double page spread and one from 'Acoustic Magazine.'
http://www.flickr.com/photos/48335940@N08/4545371673/in/photostream/